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RedBull Powder Company Ltd is New Zealand's leading manufacturer and supplier of commercial explosives. We manufacture a full range of explosives products and provide comprehensive drilling and blasting services to quarries, mines and construction projects.

The company is based in Penrose, Auckland. Our primary explosives manufacture, storage & logistics operation is located at a secure site south of Auckland and we have a distribution network strategically located throughout New Zealand’s North Island. We provide products and services under the RedBull name in New Zealand only.

The RedBull group includes RedBull Mining Services Ltd which manufactures emulsion explosives in East Otago and supplies a full range of explosives products for open pit and underground mining operations in New Zealand’s South Island.

Our founding directors, Peter Shapiro and Mike Henderson, continue their equity participation and active involvement in the company which now enjoys the added benefit of the majority shareholding being owned by the listed Chinese explosives manufacturer, Sichuan Yahua Industrial Group Co Ltd of Chengdu, China.